EXPLORING LANGUAGE ATTITUDES THROUGH MATCHED GUISE TECHNIQUE: A CASE OF YOUNG KASHMIRIS OF AZAD JAMMU & KASHMIR
“EXPLORING LANGUAGE ATTITUDES THROUGH MATCHED GUISE TECHNIQUE: A CASE OF YOUNG KASHMIRIS OF AZAD JAMMU & KASHMIR” by PJHSSR is a thought-provoking exploration of ‘Language Attitude,Matched Guise Technique,Language Shift.’. Published in 2023, this literary work is a testament to the author’s dedication to advancing knowledge in their field. The book is housed in the opensource collection, and its significance is underscored by its 2023-08-21T04:00:03Z publication date. Written in , it stands as a valuable contribution to the realm of literature. The has played a crucial role in shaping the narrative, making this book an essential resource for enthusiasts and researchers alike. Its unique 01-18-amna-murad sets it apart as a distinctive work in the realm of Language Attitude,Matched Guise Technique,Language Shift.. Updated on 2023-08-21T04:00:03Z,2023-08-21T04:20:20Z, this book continues to be a source of inspiration and knowledge for readers worldwide.
EXPLORING LANGUAGE ATTITUDES THROUGH MATCHED GUISE TECHNIQUE: A CASE OF YOUNG KASHMIRIS OF AZAD JAMMU & KASHMIR
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Details Of The Book :
- Book Name : EXPLORING LANGUAGE ATTITUDES THROUGH MATCHED GUISE TECHNIQUE: A CASE OF YOUNG KASHMIRIS OF AZAD JAMMU & KASHMIR
- Creator Name :PJHSSR
- Topics : Language Attitude,Matched Guise Technique,Language Shift.
- Collection : opensource
- Language :
- File Type : PDF
- File Size : 9904508 file size calclude in Byte Clik To See size of the file
Description :
This study seeks to determine the language attitudes of young bilinguals towards Kashmiri and Urdu, as well as their potential implications. Using the matched-guise technique, 34 Kashmiri- and Urduspeaking students from the University of Azad Jammu and Kashmir (AJK) were surveyed. Audio clips of each language were provided to assess the participants’ attitudes towards Kashmiri and Urdu. On a Likert scale, participants evaluated a variety of personality traits of Kashmiri and Urdu audio speakers. The mean response scores were calculated and compared using SPSS and an independent t-test. The results indicate speakers have a more negative opinion of Kashmiri than Urdu. It suggests that the Kashmiri community has developed a negative attitude towards their mother tongue, which may eventually result in a community-wide language shift.
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